Driving value with interactive experiences in VR or 360 video needs to become the norm, not the exception. Read on to see how interactive experiences can be crafted to personalize followup and add more attribute data to your customer’s CRM profile.
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How do you elevate a brand film into the realm of pop culture? PR Week’s Chris Daniels gives us the best practices from the minds behind BMW’s action-short phenomenon.
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Overhead videos are a great way to add a bit of fun to your content – but how do you shoot them? Check out this tutorial from the video experts at Wistia to find out.
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We explore the history of branded content and discuss what happens when cinema and advertising collide.
